FF Furniture, second direction

The same furniture store structured a second way, so two directions can be compared by looking, not arguing.
About
Rather than debate two directions in a meeting, both were built on the same content. This one follows fermliving.com: a dense catalogue, shop-by-room pages, a lookbook and a wishlist.
Cheaper than it sounds when the content and photography are shared.
- Client
- FF Dev Studio
- Type
- Furniture store, alternate structure
- Role
- Art direction / Information architecture / Frontend
- Built with
- Vite
- Reference
- fermliving.com













